Marketing Madness


Since I work for myself, I have never been fired. There have been a lot of times when I didn’t get the job, and every week I send in cartoons to The New Yorker and they often don’t get bought. So I am used to a certain level of rejection. But I don’t imagine that it is the same feeling as getting fired.

However, I can actually imagine that the perfume above could exist.  If you break up with your boyfriend on FB, next thing you know, there is an ad on your browser for “Boots to Make You Feel Better After Your Breakup”  (or, “Boots to Kick Him in the Shins”).  Or, you burn dinner and post it : “Burn-Free Pans for Every Home.”  God forbid you post about your weight gain:  “Ten Ways to Dress That Say I Meant to Put on Ten Pounds.” The marketers know what we are doing every second, even if we don’t. Next thing I know there will be an ad for me:  “Yoga Classes To Know Yourself Better.”

And maybe I need a perfume that says: “I’m Funny Even Though My Work Was Rejected.”  Whatever it takes to make us feel better, right?

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About Liza Donnelly

Cartoonist and writer and live drawer for The New Yorker, CBS News. Speaker for TED and others. Books: Women On Men, http://www.narrativemagazine.com/store/book/women-men
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